ArcaMax Publishing Inc.4 Effective Strategies for Email SegmentationToday, marketers are aware that email segmentation is key to better open and click-through rates. According to a survey by Mailchimp…May 21, 2021May 21, 2021
ArcaMax Publishing Inc.When to Use Transactional EmailsTransactional emails refer to messages that organizations send to provide a product/service or facilitate a transaction, as per the…Mar 18, 2021Mar 18, 2021
ArcaMax Publishing Inc.Soft Bounce vs. Hard BounceIf you are getting started with email marketing, you will want to be familiar with an email “bounce.” A bounce is when a recipient’s email…Mar 8, 2021Mar 8, 2021
ArcaMax Publishing Inc.What Is An Email Drip Campaign?The purpose of an email marketing campaign is to attract a certain group of subscribers — those who take the desired action. These days…Feb 23, 2021Feb 23, 2021
ArcaMax Publishing Inc.Email Marketing Creative for Mobile — How to Design Email Ads for Mobile Optimization and ResponseNearly 70 percent of email campaigns are opened on a mobile device, according to a recent study. To make the most of a high open rate, it…Feb 17, 2021Feb 17, 2021
ArcaMax Publishing Inc.What Is Co-Registration? How Affiliates Gather and Sell Leads With Co-RegistrationDo you want your company to get more leads at affordable rates?Feb 12, 2021Feb 12, 2021
ArcaMax Publishing Inc.Putting Your Brand Next toThird-Party Content: Pros & ConsShould content creation be done in-house or should it be outsourced? You need to understand the pros and cons of third party content…Feb 9, 2021Feb 9, 2021
ArcaMax Publishing Inc.Email List Hygiene for Better DeliveryEmail list hygiene refers to a process where you clean up your email list to remove unengaged and inactive subscribers. This practice…Feb 4, 2021Feb 4, 2021
ArcaMax Publishing Inc.How to Use Your Email Newsletters to Get Return Traffic to Your WebsiteDo you have an email newsletter? How well is your target audience interacting with it?Feb 2, 2021Feb 2, 2021
ArcaMax Publishing Inc.Tell Me a Story: Why Story Matters in Your Marketing & How It Works?Some of the most successful brands out there have one thing in common: they tell amazing stories that engage, motivate and inspire…Jan 28, 2021Jan 28, 2021
